Episode 17 – What makes Peloton great?

Everybody hates your brand image

Podcast Summary

In this episode, we investigate the Marketing and CX ideas that make Peloton so successful. We'll discuss the different behavioural science techniques that create an almost religious devotion to the brand.

Time Stamps:

0.00 - 0.21: An introduction to the podcast.
0.24 - 31.00: In the main section, we investigate the Marketing and CX ideas that make Peloton so successful. We'll discuss the different behavioural science techniques that create an almost religious devotion to the brand.
31.03 - 33.51: We share what we're loving this week - news, tools and resources that we have found useful or interesting and that listeners might too. Rob talks about a PlayStation 5's London underground take over, Jen talks about brands taking advantage of Twitter's disputed claim notices and Mali the dog makes a cameo!
33.53 - 34.19: Outro.

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